17 April 2014

Dolled up for the Sevens

4/02/2009 12:00:00 a.m.

CANDY likes to show off her firm breasts.
And her boyfriend, Dirk, is all for it.
The plastic-fantastic Wellington couple have been wearing their revealing outfits in The Plumbing Store’s display window for the past week in the lead up to the Wellington Sevens.
Dirk sports the banned Borat mankini and Candy a cheerleader’s outfit.
The mannequins have garnered loads of attention from passers-by who enjoy the risque fun the pair bring to the clean-looking bathroom, kitchen and shower specialist store.
Sulu Fiti and Michelle Stronach-Marsh, from the store’s marketing team, began to doll up the mannequins last year as a form of guerrilla marketing.
“We try and be outlandish and usually expose as much (Candy) breast as possible,” Fiti laughs. “Last year we did the mannequins up as rugby players (for the Sevens). But they are spectators this time – we had a lot of fun.”
Images, which flash across a flat screen TV in-store, feature Dirk strategically placed in front of a curved silver tap, and the pair lying on top of one another in the bath. Sex sells, after all.
Dirk and Candy have a back story too. They’re a young upwardly mobile, unmarried couple who live together in Wellington and are looking for the perfect bathroom.
Fiti says one of the first times they dressed up Candy – in a Christmas-themed outfit with a tinsel g-string, whips and handcuffed to Dirk – “it didn’t go down well with the boss’ sister”.
But their revealing outfits attract work in other ways.
“A woman recently came in wanting the ball gown that Candy was wearing (in a racing-themed display). Our window is our biggest selling point.”
Fiti and Stronach-Marsh have tickets to both days of the Sevens. Fiti will dress as WWE wrestler Ray Mysterio – although he looks more like Batista – and Stonach-Marsh will party hard as a Top Town contestant.
Keep an eye out for the Dirk and Candy fan club in development at www.theplumbingstore.co.nz.

Best of Wellington 2012

Briefs

  • Making housing affordable 27/03/2013 10:06:00 a.m. With home ownership rates falling and many struggling to play higher rental costs, making housing affordable has risen to the top of the political agenda.
    Joel Pringle, campaign manager for Australians for Affordable Housing, and Charles Waldegrave, from the Family Centre, will address a meeting as part of a public discussion on housing at Thistle Hall on April 8.
    Waldegrave will look at the human faces of housing unaffordability while Pringle will suggest ways to build public support for affordable housing policies in New Zealand.
  • Food to the rescue 27/03/2013 10:06:00 a.m.
    Food rescue organisation, Kaibosh, has been named supreme winner at the TrustPower National Community Awards.
    The Wellington based service group collaborates with food retailers and producers to rescue surplus food that is good enough to eat, but not good enough to sell, preventing it from being discarded into landfills.
    Since its inception in 2008 Kaibosh has rescued over 285,000 meals – that’s 100 tonnes of food redistributed to where it’s needed most.