23 May 2012

Dolled up for the Sevens

4/02/2009 12:00:00 a.m.

CANDY likes to show off her firm breasts.
And her boyfriend, Dirk, is all for it.
The plastic-fantastic Wellington couple have been wearing their revealing outfits in The Plumbing Store’s display window for the past week in the lead up to the Wellington Sevens.
Dirk sports the banned Borat mankini and Candy a cheerleader’s outfit.
The mannequins have garnered loads of attention from passers-by who enjoy the risque fun the pair bring to the clean-looking bathroom, kitchen and shower specialist store.
Sulu Fiti and Michelle Stronach-Marsh, from the store’s marketing team, began to doll up the mannequins last year as a form of guerrilla marketing.
“We try and be outlandish and usually expose as much (Candy) breast as possible,” Fiti laughs. “Last year we did the mannequins up as rugby players (for the Sevens). But they are spectators this time – we had a lot of fun.”
Images, which flash across a flat screen TV in-store, feature Dirk strategically placed in front of a curved silver tap, and the pair lying on top of one another in the bath. Sex sells, after all.
Dirk and Candy have a back story too. They’re a young upwardly mobile, unmarried couple who live together in Wellington and are looking for the perfect bathroom.
Fiti says one of the first times they dressed up Candy – in a Christmas-themed outfit with a tinsel g-string, whips and handcuffed to Dirk – “it didn’t go down well with the boss’ sister”.
But their revealing outfits attract work in other ways.
“A woman recently came in wanting the ball gown that Candy was wearing (in a racing-themed display). Our window is our biggest selling point.”
Fiti and Stronach-Marsh have tickets to both days of the Sevens. Fiti will dress as WWE wrestler Ray Mysterio – although he looks more like Batista – and Stonach-Marsh will party hard as a Top Town contestant.
Keep an eye out for the Dirk and Candy fan club in development at www.theplumbingstore.co.nz.

Best of Wellington 2011

Fringe Festival

Briefs

  • Miles of vinyl 23/05/2012 11:33:00 a.m.

    Vinyl lovers take note: thousands of records are up for grabs at Wellington’s only record fair.  Collectors are invited to The Southern Cross to peruse piles from by ten different traders. Vinyl Club is a collaboration between Evil Genius, Rough Peel Music, Slow Boat Records, and Vanishing Point. Vinyl Club, The Southern Cross Bar, 12-4pm, May 26.

  • Miss a meal 23/05/2012 11:30:00 a.m.

    Food rescue group Kaibosh has been encouraging Wellingtonians to miss eating one meal during May. Kaibosh rescues food from retailers that’s good enough to eat, but not good enough to sell, and redistributes it to charities working with the disadvantaged. The group wants people to miss a meal and instead donate the money they would have spent. It hopes to raise $20,000 for a walk-in cool room.

  • Stronger Pulse 23/05/2012 10:33:00 a.m.

    Wellngton's Pulse netball team has appointed two new directors as the franchise continues to strengthen both its governance and management teams. Prominent Wellington barrister Tim Castle and Land Information NZ acting chief executive Sue Gordon were appointed at the franchise’s AGM last week. 

  • Record breaking race 23/05/2012 10:31:00 a.m.

    Records are already being broken five weeks out from the Armstrong Wellington Marathon. More than 5,000 runners and walkers from nine different countries will line up at Westpac Stadium on June 24 for the marathon, half marathon, 10 kilometre and kids’ magic mile events, making it the biggest marathon event ever to be held in Wellington.

  • Think on it 23/05/2012 10:01:00 a.m.

    How can Wellington be the launchpad for more global businesses? The best 200 innovators, entrepreneurs, investors, and other business leaders from around the region will be hashing it out at Grow Wellington’s World Class New Zealand 2012 forum on May 29. The aim is to develop a pathway for creating global businesses from the Wellington region.