24 May 2012

A card solution

2/06/2010 10:46:00 a.m.

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SOME Wellington men have dreamed up a way to beat those hated ticket scalpers, and eliminate ticket forgery.
It saves paper, because it’s quicker, it can disperse the long lines at festivals. And it was started in Wellington.
Last week, the five entrepreneurial men launched their company 1-Night, as a better way to purchase and manage gig tickets.
Good friends and music enthusiasts, Josh Dry, Ash Fogelberg, Tom Taylor, Lee Corleison and Nick Frandsen, were frustrated with the servicing side of Kiwi gigs and festivals.
“Ticketing companies usually mail tickets, or you print them out online, which is a waste of paper,” says Dry. “We also hated the problems with big festivals.”
Their 1-Night card enables people to load on products like gig tickets, rather than money.
The card is made out of recycled plastic and has the latest fancy bar code, called a QR code, which can be scanned from any direction, and can store more data than traditional striped bar-codes.
Users can simply go to the 1-Night website, purchase a gig ticket, and bring their card along on the night where it will get scanned.
“Everyone does E-Tickets now, but that’s paper use, and there’s problems with scanning it if it gets crumpled,” says Dry. “Also, promoters say their biggest grind is people forging tickets. This card is almost impossible to forge.”
Fogelberg says the cards are aimed at the big festival scene whose services are generally not so great.
“[Because of the QR Bar Code] the card is an efficient method when you have thousands of people coming from every direction. Lines are the worst, especially in winter,” he says.
And the card is safe. If you lose it, you can cancel it, but it also holds all your details, such as first and last name and purchases in a database.
“You don’t have the worry of lost tickets, because if you misplace it, you can get in with your ID,” says Fogelberg, (but it will take longer to do the checks).
The card is ready to go for those keen to check out New York hip-hoppers The Beatnuts, who are playing at the San Francisco Bathhouse on June 17.
As well as having the cheapest booking fee in Wellington for the gig ($3.50), if you purchase a Beatnuts ticket on a 1-Night card, the first 75 tickets will get a free drink. The card comes free with the first purchase.
The men are also helping to promote Nightcap, a new winter music tour in July featuring the UK’s Adam Freeland, and Nero, and Kiwi drum and bass favourites State of Mind.
Although the 1-Night website is pre-beta (the men joke, “a foetus website”), there will be rolling upgrades.
At the moment they’re keeping mum on what they’ve got in store, but Dry says they’ll be “introducing more deals and functionality as we go”.
Visit www.1-night.co.nz to keep up with progress, or get your card for The Beatnuts.
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